New Good Practice Brochure highlights generational renewal in rural employment and entrepreneurship
- Rural Pact
- Rural Revitalisation Platform
- Stronger Rural Areas
- Connected rural areas
- Resilient rural areas
- Prosperous rural areas
- Entrepreneurship
- Demography
- Employment
- Youth
- Education and training
- Health and care
- Digital
- Access to services
- LEADER/CLLD
The fourth edition of the Rural Pact Good Practice Brochure explores how generational renewal can help enhance the attractiveness of rural areas, support intergenerational collaboration and strengthen local economies. Discover six inspiring initiatives from across Europe.
Cover image © MikLav from Getty Images
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Generational renewal is essential to the long-term vitality of rural economies and communities. Across Europe, rural areas face demographic challenges linked to depopulation, the outmigration of young people and population ageing, affecting both local economies and the fabric of community life.
Rural regions are particularly exposed to the departure of young and skilled workers, while older generations often face difficulties in transferring businesses and knowledge to successors.
Integrated, place-based strategies are needed to create attractive environments for young people, entrepreneurs and skilled professionals and to respond to demographic challenges in rural areas.
The publication showcases six diverse initiatives illustrating different dimensions of generational renewal in rural areas and businesses. They show how intergenerational mentorship, support for entrepreneurs, ensuring business succession and attracting new talent can improve the attractiveness of rural areas, support intergenerational collaboration and strengthen local economies.
Discover the six featured good practices focused on:
- Fostering entrepreneurship and talent retention through training (Slovenia);
- Reconnecting generations to keep rural businesses alive (Asturias, Spain);
- Creating opportunities for young people (Vetren, Bulgaria);
- Connecting international talent with rural labour markets (Central Finland);
- Building the next generation of rural general practitioners (Czechia);
- Transferring experience across generations through apprenticeship mentoring (Germany).
Find a wealth of Rural Pact knowledge and resources on the topic of generational renewal. Browse through our good practice database to discover more inspiring examples.