'WOW' has been active in Halland since 2012 and is operating a wide network where women of different origins, ethnic backgrounds, religions, age or socio-economic status can interact and meet other organisations working on social inclusion. 

By creating opportunities for diverse people to interact, 'WOW' helps migrant women to build up their social and professional networks. The methodology, which has been digitalised in an online manual, describes the seven steps of the process and consists of both individualised coaching sessions and group dynamics to address social barriers. Around 75% of the migrants who participated in this process obtained a remunerated job within four months upon completion. 

An example of the project’s work is the 'Immigrant Integration in Rural Areas' project that LLUH funded through its national Community-Led Local Development (CLLD) budget and where 'WOW' achieved great results in supporting migrant women. 

Following the outbreak of the war in Ukraine, LLUH and 'WOW' won an ESF Care project that is allows them to adjust the methodology and support Ukrainian women living in Halland. 

The aim of the 'Care OneGoal' project is to promote the social and labour integration of migrant women in the province of Halland through an adaptation of the methodology and its dissemination to other actors working on migrant integration.

The 'Care OneGoal' project is building on the success of the already tested methodology, scaling it up by translating it to English and Ukrainian, and adjusting it to a target group of 40 people of Ukrainian nationality who are beneficiaries of the Temporary Protection Directive adopted in March 2022. 

The project started by conducting surveys and interviews with the participants engaged in the project for the adaptation phase and, once the baseline analysis was concluded, the project started to deliver 10 training modules with the tailored 'OneGoal' methodology to the group of 40 people covered by temporary protection. 

Some of them are new inhabitants in the rural areas of Spenshult, Oskarsström and Laholm, in Halland and the project is helping them to get a network not only in their villages, but also with participants and organisations based in other villages and towns. 

A key success factor for this project is the fact that LLUH has a long trajectory implementing CLLD projects in Sweden, and that the connection with other LAGs and the mutual exchange of knowledge have been beneficial to learn from other good practices. 

Also, applying for the ESF Care funding and coordinating the project would not have been possible for the NGO 'WOW' alone, while LLUH does not have the large network among the target group that 'WOW' does. Together, in just one week, they were able to gather more than 50 Ukrainian women and identify already established Swedish women ready to help. 

This NGO-LAG partnership and the complementarity of skills and capacities were essential to achieve the desirable impact. 

This joint approach is innovative in Sweden because traditionally LAGs' role had not been perceived as applying for sources of funding other than LEADER. Therefore, a lesson learned is the need to change this mentality and communicate to other actors and institutions that LAGs can assume this role in order to create strategic alliances with other complementary organisations.