From "small homelands" to smart villages

Description

«piccole patrie» is a national development program inspired by the vision of the historic Italian entrepreneur Adriano Olivetti, but also by the «smart villages» initiative that the European Commission launched to realize the long-term vision for rural areas: stronger, more connected, resilient and prosperous by 2040.

Already considered «of high tourist value» by ENIT – National Tourism Agency, the program participates in the broader "National Coalition for Digital Skills" within the "Repubblica Digitale" initiative of the Department for Digital Transformation of the Presidency of the Council of Ministers.
Currently, some Local Action Groups and a few dozen Municipalities from all over the country are participating. For the future, we would be happy to share experiences and create networks with partners from other EU countries.

The aim is to start from the land, from food, from internal areas, from small islands and from rural and marginal areas to achieve the dual objective of countering the phenomena of overtourism and of allowing visitors to have agri-tourism experiences in the hinterland, spreading the benefits of the induced along a broad and widespread supply chain.

Commitment's information

Stakeholder beneficiary(ies)

Activities

Expected Outcomes

To design change interventions and positively support good decisions, simtur uses its own original intervention model - widely tested in the field and constantly evolving - based on the Behavioral Insights Canvas: a tool that guides each step of the process of designing choices, inspired by the approach of Richard Thaler - winner of the Nobel Prize for Economics and father of "behavioral economics" - which allows to operate on complexity, intervening on the ways in which human judgment is formed and decisions are made ("nudging" allows regulators to guide towards virtuous behaviors).
The method of "citizens' assemblies" (already tested for the preparatory events of the Conference on the Future of Europe) allows the implementation in the territorial contexts of "value constellations", to which smart contracts are applied to define decentralized autonomous organizations (DAO): collaborative platforms based on open innovation programs and blockchain technologies.
 

Main results

Number of people

1000000

Number of projects

100

Number of jobs

5

Final results

Create a network of rural communities and small villages in the inland areas and on small islands that communicate with each other and with central and European institutions to generate new models of sustainable local development. But also create the conditions so that digitalization leaves no one behind. And give life to forms of tourism that allow us to counteract the phenomena of overtourism and create experiences in balance with the landscapes, with the places and with the local communities.

Organisation/Company information